Romaine Propst sordu 2 ay önce
One of the most useful tools to come along in recent times for online marketers is URL shorteners.
You’ll find sites where you can paste a long, ugly URL into a form, and also the site will give you a much shorter URL to use within your emails, newsletters and promotions.
Additionally there are scripts you could install on your server, that enable you to generate your own shortened urls, which is exactly what I prefer, as a result of the great control it provides you with.
In-case you are not using the tiny urls, you are probably losing a great deal of sales and updated blog post traffic. The advantages of using shortened urls typically include:
They enable you to conserve space when posting to micro- blogging platforms for example Twitter, where each of your posts is restricted to a mere 140 characters.
They look more professional than long, unwieldy affiliate urls (especially whenever they have your own domain name in them). Longer urls can wrap to 2 lines within your emails, forcing many readers to copy and paste the pieces of the link before they may visit a recommended page. Many won’t jump though that hoop!
They permit you to log in to a control panel and change where a particular link sends traffic without you having to track down all the places in which you have placed that link and manually swapping them out. This comes in handy in the event you are promoting a particular product, and as a result of whatever reason, you elect to promote another product within the same category.
Additionally there are times when affiliate programs change the software that power things, forcing you to change your affiliate links for a given product. If you use the right URL shortener, you would merely need to log in to your control panel, click an edit button, change the destination link, and all your links scattered across cyberspace now STILL point to the place you want them to.
This is required for ebooks, because once an eBook is in your customers’ hands you cannot update those links for most cases. Only ebooks that connect to the internet each time that they’re read (which most of MY customer do not like) permit you to change links in the eBook after it’s distributed.
You can find literally dozens of third-party link shortening services. I have used several of them and they work great except that they control YOUR links. Whenever they get any complaints, or simply decide to change their business model, they could kill off all of your links instantly.
Premium, third-party URL shortening services also hold you hostage. They charge you a monthly fee for extras, or for the ability to have more than a handful of urls on their platform. Some charge you extra if you generate more than a couple of thousand clicks – they penalize you for being successful.
If you stop paying of these premium services, they often shut off all your links INSTANTLY. As soon as you have all those links floating around cyberspace (in ebooks, articles, advertisements, press releases, ezine editorials, etc.) you do not want to just kill them off, so you’re STUCK often paying hefty fees, month after month.